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The rumors swirling around the web for last several days were correct. Today it was announced that Google was buying YouTube for a whopping 1.65 BILLION DOLLARS.
What does it mean to bloggers? Google Video and YouTube have equipped bloggers with the ability to embed videos without the need of software downloads, bandwidth, etc. I believe this recent buy by Google will end up being a good thing. Google has a history of empowering bloggers (Adsense, Adwords, blogger, etc.) It appears that they are willing to continue to offer a great medium for users. Google will continue to montetize and will profit from the medium.
What does it mean to surfers? More and more videos for free.
So what is the catch? The same catch that always rears its ugly head with every internet advancement, copyright regulations. The Media masters of yesterday are trying to control the internet like they did the radio and TV. It will not work. The great sites of today are great not because of back room discussions of a few rich men but because of millions of independent users. We do not use Google or any search engines to find the websites of huge corporations but all those other independently created sites that fill our distinct interests.
The internet is a freedom-based product. Free information exchange. It is a medium that will continue to empower its users as long as major corporations and the government do not strip it away from us. We will not allow that to happen.
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